{"id":454,"date":"2022-03-21T15:27:50","date_gmt":"2022-03-21T15:27:50","guid":{"rendered":"https:\/\/syde.agency\/why-you-need-user-generated-content-2\/"},"modified":"2023-09-09T00:38:19","modified_gmt":"2023-09-09T00:38:19","slug":"why-you-need-user-generated-content","status":"publish","type":"post","link":"https:\/\/syde.agency\/why-you-need-user-generated-content\/","title":{"rendered":"Why You Need User Generated Content"},"content":{"rendered":"

Videos and pictures created by customers can be very impactful. <\/strong><\/p>\n

The content shows the authenticity of a brand and provides real-life examples of people loving a product or service. User-generated content (UGC) provides a sense of trust, that not only does the brand say it’s great, but real-life people think so too.<\/p>\n

Whether it’s reposting on social media or posting on your website, there are many reasons why every brand should value UGC.<\/p>\n

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  1. \n

    Cost-Effective<\/strong><\/p>\n

    UGC is essentially free content that you can use over and over again. You don’t have to worry about finding the budget to pay for a professional photographer or videographer. If you’re a small brand, promoting UGC is a great way to increase awareness without spending a dime.<\/p>\n

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  2. \n

    Builds Trust & Authenticity<\/strong> <\/p>\n

    As mentioned before, featuring UGC on your website helps build trust with potential customers by humanizing the brand. In a world where we’re constantly bombarded with marketing messages, UGC provides a breath of fresh air. It humanizes your brand and makes it relatable.<\/p>\n

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  3. \n

    Scalable & Shareable<\/strong><\/p>\n

    UGC makes brand-related content much more scalable as creating organic content day after day can be very time-consuming, but sharing a post by a customer can take only a few minutes. User-generated content is also is very shareable, which means it has the potential to reach a large audience. If you’re using social media to promote your brand, featuring UGC is a great way to increase engagement and reach.<\/p>\n<\/li>\n<\/ol>\n

    There are many benefits of user-generated content, but these are just a few of the reasons why every brand should value and promote it. UGC is a great way to build trust and authenticity, two essential elements for any successful home page.<\/p>\n

    Need help with your UGC strategy?<\/strong><\/p>\n

    We can help! Reach out to us at <\/strong>hello@syde.agency<\/strong><\/a> or<\/strong> click here to schedule a free consultation!<\/strong><\/a><\/p>\n

    <\/p>\n","protected":false},"excerpt":{"rendered":"

    Videos and pictures created by customers can be very impactful. The content shows the authenticity of a brand and provides real-life examples of people loving a product or service. User-generated content (UGC) provides a sense of trust, that not only does the brand say it’s great, but real-life people think so too. Whether it’s reposting […]<\/p>\n","protected":false},"author":1,"featured_media":455,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,34],"tags":[],"_links":{"self":[{"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/posts\/454"}],"collection":[{"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/comments?post=454"}],"version-history":[{"count":2,"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/posts\/454\/revisions"}],"predecessor-version":[{"id":1514,"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/posts\/454\/revisions\/1514"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/media\/455"}],"wp:attachment":[{"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/media?parent=454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/categories?post=454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/syde.agency\/wp-json\/wp\/v2\/tags?post=454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}